Description

Designing Hospitality Experiences That Deliver
ASID San Diego August Chapter Meeting: Hospitality Design Panel

Join ASID San Diego for an engaging hospitality design panel exploring how memorable hotels, boutique properties, restaurants, and material selections come together to create guest experiences that perform beautifully in the real world.

This panel brings together designers and industry voices across hotel design, boutique hospitality, restaurant design, and surface solutions for a candid conversation on the strategy, creativity, and problem-solving behind successful hospitality environments. Through real-world project examples, panelists will explore career paths, design decision-making, the challenges and rewards of hospitality design, and current industry realities including tariffs, supply chain disruptions, code compliance, material performance, and client expectations.

Moderated by Richard Hess, designer, educator, and founder of Illume Design, the discussion will feature:

Shannon Rice
Hospitality and luxury residential designer with extensive experience in hotel conversions and large-scale renovation projects.

Anjum Razvi
Founder and President of Razvi Design Studio, with a background in architecture and award-winning experience in boutique hotel design.

Rachel Crawford
Founder and Creative Director of Tiger Veil, specializing in intentional boutique restaurants, bars, wellness spaces, and owner-operated hospitality concepts.

Tina Koch
Restaurant design professional bringing insight into the unique needs of dining environments, including front-of-house and back-of-house considerations.

Nick Lowrance
Senior Director of Commercial at MSI, offering a supplier’s perspective on hospitality surfaces, material performance, and design-forward project solutions.

Whether you are a student, emerging professional, residential designer curious about hospitality, or an established designer looking to expand your perspective, this event will offer valuable insight into the creativity, complexity, and real-world thinking behind successful hospitality design.